M.S. Program Information
Curriculum
The M.S. Marketing program requires completing 30 credit hours of graduate marketing and related coursework. Outlined below is a hypothetical program of study. The courses listed are subject to change depending on the courses being offered in the coming year.
| Course Designation | Course Number and Title | Credits |
|---|---|---|
| Term: Summer II1 | ||
| Requirement | MKT 8650 – Seminar in Marketing Management | 3 |
| Requirement | MKT 8610 - Marketing Research | 3 |
| Term: Fall | ||
| Requirement | MKT 8630 - Consumer Behavior | 3 |
| Requirement | MKT 8660 – Selected Topics in Marketing | 3 |
| Requirement | MKT 8700 – Master's Research Project (Practicum) | 3 |
| Elective2 | Selected by student and Program Director | 3 |
| Term: Spring | ||
| Requirement | MKT 8600 – Advanced Marketing Strategy | 3 |
| Requirement | MKT 8660 – Selected Topics in Marketing | 3 |
| Requirement | MKT 8700 – Master's Research Project (Practicum) | 3 |
| Elective2 | Selected by student and Program Director | 3 |
1 The designations of Summer/Fall/Spring are based on students completing the program on a full-time basis. For part-time students, the course of study will be determined in consultation with the Program Director.
2 In consultation with the Program Director, students should identify a graduate course of interest. The course may be offered by the Marketing department (courses other than those required) or other departments at Clemson University.
Schedule
A typical yearly schedule for the program is provided below. This schedule is subject to change.
| Date | Event |
|---|---|
| Dec. 31 | Applications due for full consideration for acceptance into program |
| Jan. 1-31 | Applications reviewed |
| Feb. 15-28 | Acceptance decisions communicated |
| Late June | MS Marketing program orientation Graduate School Online Onboarding |
| Late June1 | Summer II term begins |
| July | Career Workshop 1: Core competencies and personal branding |
| Early August1 | Summer II term ends |
| Mid-August1 | Graduate School orientation |
| September | Career Workshop 2: Resume and cover letter |
| November | Career Workshop 3: Job searching and networking |
| Early December1 | Fall semester ends |
| Early January1 | Spring semester begins |
| January2 | Final GS2 Form due to grad school |
| January2 | Deadline to apply for graduation |
| February | Career Workshop 4: Interviewing |
| April2 | Deadline to order graduation regalia |
| Late April1 | Spring semester ends |
| Early May1 | Graduation |
1Date subject to University academic calendar
2Date subject to Graduate School
Short Courses and Workshops
In addition to required and elective courses, students will have the opportunity to participate in short courses and workshops pertaining to topics such as professional and career development, communications and special topics in marketing.
