Clemson MBA Business Analytics Certificate
Whether you are a working professional or a Clemson MBA student, you can enhance your degree by adding a graduate certification in business analytics to your resume.
Apply Now!Show employers you have specialized knowledge that will add value to their organizations!
Evidence-based decision-making skills are critical in modern organizations. Build your competency in business analytics with the new, for-credit Business Analytics Certificate from Clemson University's MBA Program. Master critical skills, including data gathering, visualization, marketing strategy, predictive modeling and advanced techniques to report findings to clients and executives.
Curriculum
Twelve (12) credit hours of MBA-level coursework; completed course credits apply toward completing an MBA degree at Clemson University.
MBA 8020 - Business Analytics Models: An overview of business analytic models, including descriptive statistics and introductory inferential analyses. The course will introduce students to several software programs used to conduct analyses and emphasize how to use the programs effectively for business contexts.
MBA 8080 - Data Analytics and Visualization: Basic theories of cognition and data visualization, including understanding how data types influence the decision to use a particular representation, when to use various chart types and how to structure data visualizations and visualization evaluation with a focus on ethics.
MBA 8140 - Directed Research in Quantitative Analytics: Students will interpret real data using statistical analysis and predictive models to develop a competitive business strategy.
MBA 8990 - Marketing Analytics and Strategy: This course takes the perspective of a manager responsible for developing and implementing a marketing strategy and is accountable for the consequences of that strategy. With a focus on the intersection of strategy and tactics, what tactics and marketing measures support the strategy, how to implement and measure the results of a strategy, what analytics should be gathered and how to interpret the data to make better, informed decisions.
Cost
Pricing for the Business Analytics Certification is based on the Clemson MBA Part-Time rate per credit hour, which is subject to change annually. Please visit the Graduate School's Tuition and Fees schedule and the Student Financial Services Tuition and Fee Calculator for detailed information.
Apply Now!For more information, please contact Jane Layton.
